Sports organizations definitely understand the needs of their fans, as their industry thrives off their support. Therefore, they’re certain to let know fans know how appreciative they are through hosting live events, but more importantly, communicating them through mobile applications.
Whether it’s ‘Fan Appreciation Day’ or a free ticket giveaway, social networks are utilized for more than just a blog of record. They are used to develop strategy, research the target market, and organize the consumer base.
Through raw data analyzation everything from peak engagement hours, hashtag popularity, quality assurance, customer service, and demographics can be discerned.
While it’s great to know you can host a contest, wouldn’t it be better to know that you can let your fans organize their own contest?