6 11, 2019

The Importance of Media Partnerships

By |November 6th, 2019|Brand|

  Whether it is a publishing partner, a philanthropic organization, or even a segment on a television show, partnerships build and support businesses. In a media-fragmented culture, delivering to a mass audience is not necessarily the goal anymore. Investing in trustworthy media partners, such as local organization CharlotteFive, increase your conversion rates as they [...]

1 07, 2019

5 Reasons to Rebrand

By |July 1st, 2019|Brand|

Keeping your business modern and fresh can be a daunting task. For many business owners, the word “rebrand” itself sounds like an expensive journey you don’t want to embark on. Well, there's no need to brace for financial impact. Instead, evaluate what aspects need an update by considering the below and don’t waste your [...]

4 02, 2019

3 Effective Ways to Generate Brand Loyalty

By |February 4th, 2019|Brand|

3 Effective Ways to Generate Brand Loyalty #TalenAlexanderTellsAll While there are various ways to market and advertise your business, if you can attain customer brand loyalty, half the work is done for you. With loyal customers standing beside you, competition decreases and conversion rates increase, who wouldn’t want that? So how do you [...]

2 11, 2018

How to Get Potential Clients to “Swipe Right” on Your Personal Brand

By |November 2nd, 2018|Brand|

How to Get Potential Clients to “Swipe Right” on Your Personal Brand What Tinder Can Teach You About Personal Branding Before going into the lessons businesses’ can learn from Tinder (yes you read that correctly), let’s clarify what personal branding actually is. Surprisingly, Wikipedia offers a well-written, concise definition that describes personal branding [...]

5 04, 2018

What You Can Learn From These 4 Brands Killing it on Social Media

By |April 5th, 2018|Throwback Thursday|

What You Can Learn From These 4 Brands Killing it on Social Media American best-selling author, successful entrepreneur, and marketing guru Seth Godin perfectly captives the importance of a company’s social media presence writing, “Marketing is no longer about the stuff you make, but about the stories you tell.” While just about every individual utilizes [...]